The audience

A focused community of people building and operating modern creative and marketing systems.

Newsletter subscribers
26,000
Avg. open rate
42%
Avg. click rate
2%
X followers
78,000

Newsletter-wide averages. Individual results vary.

Audience at a glance

  • Ecommerce and DTC brands
  • Creative agencies
  • Founders, marketers, media buyers & operators

This is an operator audience — people who build and run creative and marketing systems, not a general tech or business audience.

Sponsorship options

Choose the channel that best fits your message and timing.

Newsletter placement

One focused, image-supported placement inside the newsletter DTC brands and creative teams actually read.

  • One paid sponsor per issue
  • Monday, Wednesday or Friday, 10:00 a.m. ET
  • 26,000 subscribers
Reserve a date

Sponsored quote-tweet on X

I quote-tweet your post with brief commentary in my own voice, to 78,000 DTC operators and agency owners.

  • You send the tweet plus talking points or draft copy
  • Final commentary written in my voice
  • 48 hours notice, date of your choosing

Newsletter placement

One focused message. Zero banner blindness.

Your message appears inside the newsletter, written for readers who value useful ideas over loud promotion.

Placement details

  • One paid sponsor per issue
  • Published Monday, Wednesday and Friday at 10:00 a.m. ET
  • Bookings open 10 days to 12 weeks in advance

Ad specs

Feature image
One landscape image. JPG or PNG preferred.
Headline
Clear and benefit-led. No fixed character limit.
Body copy
Short paragraphs or bullets that are useful and easy to scan.
Offer
An optional reader discount or promotion is welcome.
CTA
One clear call to action with a destination URL.

How sponsorship works

  1. 01

    Reserve and pay

    Choose an open issue date. Payment is collected upfront through Stripe.

  2. 02

    Submit your creative

    Send final copy and your feature image through the branded form at least six days before publication.

  3. 03

    Final review and publish

    Copy may be edited for clarity, voice, legal compliance, and brand safety.

Sponsored quote-tweet on X

Useful context, delivered in my own voice.

What you get

A quote-tweet of your post from @mikefutia with commentary written in my voice.

Send me talking points — bullets, key claims, the angle you want emphasized, even a rough draft. The more you give me, the better the result. I’ll shape it into something that reads like me rather than like an ad, which is what makes these land with my audience.

Example placement To be added after the first sponsored quote-tweet runs.

What you provide

  • A live X post worth amplifying
  • Talking points, bullets, or draft copy — whatever you’ve got
  • Your requested run date, at least 48 hours out

How it works

  1. 01

    Book and pay

    Fixed price, paid upfront through Stripe. No date required at checkout.

  2. 02

    Submit your tweet

    Send the post URL, your talking points or draft copy, and a requested date through the private form emailed after purchase. Do this whenever you’re ready.

  3. 03

    Confirmation and publish

    I confirm the date by email and the quote-tweet runs.

Conditions

  • I don’t quote posts containing like, comment, follow, or repost solicitations.
  • Final wording is mine — I’ll cover your points, but the phrasing needs to sound like me.
  • Posts remain live permanently unless removal is required for platform or legal reasons.

Tracking & terms

Tracking. Add your own UTM parameters before submitting creative.

Editorial approval. Every placement is subject to final editorial approval. Copy may be edited for clarity, voice, legal compliance, and brand safety. If I decline or cancel a placement, you receive a full refund.

Cancellations. Sponsor-requested cancellations and reschedules are not permitted for newsletter placements. Quote-tweet credits do not expire and can be redeemed against any future date with 48 hours notice.

No performance guarantees. Reach, opens, clicks, and impressions vary by placement. Historical averages are provided as context, not as a commitment.